Kettenbrückengasse 17 I 5th
+43 680 21 41 562
+43 699 116 62 703
Tue-Fri: 1–7pm
Sat: 10am–4pm


The four designers Adiba Mahmoud, Dörte Kaufmann, Sandra Gilles, and Ursula Lidy share the shop N°17, where you can buy handmade fashion and accessories made exclusively in Vienna. The label Diba se Diva stands for contemporary fashion design in small series, Zum Glück geboren produces birthday presents, SANDRA GILLES creates fabulous upcycling fashion out of discarded jeans, and the lu-design label presents waxed-cotton handbags and rucksacks seen all over town.

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Heide Stadler-Wolffersgruen, LE SHOP, 1070 Vienna

‘GUIDED has worked brilliantly for Le Shop. As soon as it appeared, I immediately had more customers, especially tourists, who otherwise would certainly not have found me. The English text is a real plus for tourists, and having the guide available at the tourist info offices and hotels has clearly been advantageous for me. Without a doubt GUIDED has been the most effective marketing strategy I've ever used.’

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